Call us (08) 8358 2552 info@eighty8design.com.au
Have You Googled Your Business?

Have You Googled Your Business?

Are you trying to get your new online business to show up in Google…. have you registered with Google My Business?

Well if not, you’re potentially missing out on customers for your business. Google is the new Yellow Pages and the days of poor Jan getting shouted at – “Not happy Jan!!” are gone. You no longer have to wait for the new year to register your business. With Google My Business, you just register online and make updates whenever you want. To complete the process, Google will mail you a unique verifying code to confirm the listed address.

So, if you haven’t already registered your business with Google My Business, then now is the time! It only takes minutes, its free, and its a very effective way of getting your business to show up in local search results, especially searches on Google Maps!

Should you use Local Business Listings?

Should you use Local Business Listings?

Local business listing can be a good way for new businesses to gain exposure to people looking for services in their area.

Many local listing sites offer a free listing service, and these can be good opportunities to promote your new business and website. However, not all local listing sites are helpful. Some of these site are set up purely for the purpose of creating backlinks, and these sites are ranked poorly by Google for these practices. Associating with sites like these can have a detrimental impact on your own website’s Google ranking.

The way to get the best result out of local listing sites is to only use a few of them, basically just the most popular ones. These are the ones you are confident to be associated with. Some suggestions include (not necessarily in order):

Google Maps – https://www.google.com/business/benefits/ 
Apple maps – https://mapsconnect.apple.com 
Bing Places – https://www.bingplaces.com
Yellow Pages – https://www.yellowpages.com.au
True Local – https://www.truelocal.com.au 
Yelp – https://www.yelp.com.au/adelaide
Hotfrog – http://www.hotfrog.com.au
Startlocal – https://www.startlocal.com.au
GoGuide- https://www.goguide.com.au

I’m sure there are several other reputable listing sites, but the benefit of linking to less popular sites drops off rapidly. My advice – keep it to 10 or less listing sites and you will reduce the chances of linking to the wrong place. Well worth doing that first 10 though.Good luck!

Selecting the perfect Font for your Website

Selecting the perfect Font for your Website

 Selecting a unique font theme for your website is an easy way to stand out, mainly because it too often gets overlooked.

Fonts are an important design element to help information communicate tone and character. Font pairs can compliment or contrast depending on the desired affect. Well paired fonts, complimenting the rest of the visual information, can be a powerful enhancement to the website’s design. Fonts are another important tool to help communicate with your audience.

These are some of my favourite typographic design tools on the web, they can help make font selection interesting and simple.

CANVA – https://www.canva.com/font-combinations/  TYPECONNECTION –http://www.typeconnection.com/index.php HAND PICKED GOOGLE FONTS – https://femmebot.github.io/google-type/  TYPEWOLF –https://www.typewolf.com & GOOGLE FONTS –https://fonts.google.com